“Leaders are made, they’re not born” Vince Lombardi

We believe in the power of leadership to differentiate brands, companies and individuals, and it is with this mind that we seek to make leaders of whoever we work with, using every means and whatever is at our disposal.

At Urge we purpose to develop the leadership potential of people, providing an environment suitable for unlearning, re-learning and learning, plus adopting new values, with a belief that everyone is and should be a leader.

People are built up through consistent training and mentor-ship whilst offering opportunities for growth. This training tackles/addresses various aspects of leadership, enhances the capacity of individuals to provide effective leadership in their organizations and communities.

Because there are many routes to leadership for brands, we work with our clients to draw them out, exploiting them to drive business growth. It’s the strong brands that lead, because they’re trusted by customers and are enduring. Therefore it’s this leadership that influences and lies at the heart of what we do.


This training covers different aspects of personal effectiveness like time management, emotional intelligence, positive thinking and how to utilize resources at your disposal, both personal (e.g talents) and professional (e.g skills) to become more effective in what you do as you work towards achieving your life and career goals.

We work with organisations to build and structure ideal social and psychological environments based on their values, beliefs and behaviors.

Effective communication is at the core of successful teams and organisations and our training is customized to enhance communication processes using everyday examples.

We offer training for specific business and individual needs.

These sessions are ideal for individuals looking to stand out from the crowd and maximize their potential by identifying their strengths, skills and assets leaving a lasting impression and legacy.

Using exploration, discovery and growth tools, we help you develop a general understanding of the world of work and how to continually adapt to improve your career.

We expand the capacity of individuals and organisations to perform by cultivating skills and knowledge that makes them better leaders who are innovative, accountable and committed to the people they serve.